In order to increase the diversity of sales channels, Guangbo participated in the 33rd Shenzhen Gift Fair from April 25th to 28th. As a leading flagship exhibition in the gift industry in Asia, it accurately adapts to the customized gift needs of all scenarios and has become the preferred platform for global buyers to explore trends and link resources. This is an important exhibition for cultural and creative professionals.
At this exhibition, Guangbo launched four themed gifts around gift and scenario based needs. Provide customers with one-stop solutions, from design, development to production implementation.
Business gifts: brand empowerment, deepening relationships. Convey the strength and sincerity of the enterprise; Select high-end practical categories to enhance customer memory; Implant corporate identity/culture to enhance long-term cooperation stickiness.
Marketing gifts: precise outreach, traffic conversion. Match the needs of the target customer group, design lightweight and strong interactivity; Highlight brand symbols and event themes to reduce customer acquisition costs; Combined with high-frequency exposure of the scene, drive word-of-mouth fission.
Cultural tourism and creativity: cultural resonance, scene empowerment. Integrating regional symbols or historical IP to create differentiated memory points; Creative design+functional practicality, suitable for tourism/activity scenarios; Weaken the commercial sense, strengthen emotional resonance and cultural dissemination attributes.
IP derivatives: emotional connections, breaking circles. Leveraging the stickiness of IP fans to lower cognitive barriers; Accurately replicate character/scene symbols to enhance collection value; Cross border collaboration expands the audience and achieves youthful brand penetration.
In the future, we will continue to refine the customized gift track, guided by the multidimensional needs of users, and build an open and win-win industrial ecosystem to create greater value for global customers.
